John Ovrom is the founder and co-owner of Exit Consulting Group, Inc. (ECG). He founded the company on a simple principle – the desire to help fellow entrepreneurs. What started as John helping friends and previous business connections, quickly evolved into a consulting business, and the creation of The Ovrom Group, that became the Exit Consulting Group, Inc. in 2009. John has an entrepreneurial spirit, and is constantly coming up with new, inspiring, creative, and innovative ideas.
A serial entrepreneur, John founded his first company OSSO Construction, Inc. in 1991, and ran the custom home remodeling company, along with several additional construction-based companies, for 14 years with his dad and cousin. After going through the process of selling his company, he realized the need for a service provider who can step into the business, develop a strategic exit plan, and manage the transition. Since ECG’s conception, John went on to found Exit and Answers, a start-up internet company focused on educating business owners on what it takes to sell a business. John also co-founded Kactus Development, a Cabo San Lucas Development company and Fortis Legacy Partners, LLC, a family office real estate portfolio management company, and is always looking for new opportunities.
John is truly passionate about helping people and solving problems. His fearless persistence, openness, honesty, and intelligence make him an immense asset to his clients. He approaches problems by starting with the solution and working backwards. Always searching for the “win”, he asks the same question of clients and staff alike: “How can we use your strengths to best solve this problem?”
Besides his entrepreneurial work, John supports the Rotary Club International, serving his Coronado club in varying capacities, including President, and he served as past president of the Coronado Chamber of Commerce. One of John’s greatest joys was coaching his sons’ sports teams while they were growing up, including basketball, soccer, and baseball. John’s favorite activities include fishing, lobster diving, hiking, travel, hanging out with his family, and spending as much time as possible playing in Baja, Mexico.
John’s win is creating long-lasting value for his clients by finding unique, effective solutions to business challenges.
Dawn Ovrom is co-owner of Exit Consulting Group, Inc. (ECG) and serves the company in various capacities. As Chief Culture Officer, she maintains and nourishes an emotionally intelligent, integrity-filled and intellectually agile company as they continue to grow and evolve. She brings her creative perspective and empathy into the business environment. As In-House Counsel, Dawn assesses risk as the company grows, oversees drafting and negotiation of client contracts, and serves as a sounding board for the leadership team.
After graduating from UC Hastings School of Law, Dawn was a litigation attorney and then a stay-at-home mom, also known as “the CEO of the family”. Active in her community, she was elected to the Coronado Unified School District as a Board Trustee in 2008 and re-elected in 2012, serving as President from 2012-2015. This experience gave Dawn the ability to work with a myriad of stakeholders and a comparatively small budget to accomplish big objectives, which has served her well when working with clients.
Dawn is perceptive, creative, positive, honest, and candid in all she does. She approaches problems from a big-picture perspective while also maintaining details, considering various options, then working collaboratively to choose and implement the best solution. Dawn brings a unique perspective to the business world; she started at the University of Redlands as a dance major and finished with a BA in Economics. These experiences bring creativity and fluidity to her logistical, detail-oriented mindset.
Dawn is an active member and Past President of Soroptimist International of Coronado (SIC), a group dedicated to improving the lives of women and girls all over the world through education and financial independence. SIC is also passionate about improving awareness and eradication of Human Trafficking and, along with SIC, supports several HT education, prevention, and survivor efforts. Favorite activities include yoga, reading, hiking, bouldering, travel, anything involving her family, and spending as much time as possible playing in Baja, Mexico.
Dawn’s win is cultivating a positive, encouraging “Yes, and …” company environment.
Andrea Steinbrenner is the Chief Operations Officer at Exit Consulting Group, Inc. (ECG). An experienced, versatile executive who has worked across a multitude of industries throughout her career, Andrea’s objective is to leave businesses better than she finds them and works hard to provide her clients and companies with their best possible outcome.
Andrea began her career in the Midwest, working her way up the managerial ladder in the retail industry. After marrying a naval officer, she attended San Diego State University and earned a Bachelor’s in accounting. She then worked for TGG Accounting, a mid-sized, outsourced accounting firm, and quickly rose through the ranks to become a fractional CFO working in a number of industries, including construction, manufacturing, retail, professional services, financial services, cannabis, hospitality, franchises and e-commerce sectors, among others. Deciding to take her career in a slightly different direction, Andrea became the VP of Operations and grew the company from less than 100 clients to over 250. After receiving an EMBA, Andrea left her position and started Canopy Consulting, a business consulting firm. She was referred to Exit Consulting Group (ECG) as a consultant in 2019 and became COO in July 2020.
Andrea emphasizes the importance of clear communication and demonstrates this skill by listening to the wants, needs, goals, and priorities of each client before collaborating to find the starting point in the client’s journey. She brings the same skills to working with staff, searching to find solutions that best fit the situation and move people towards their goals while maintaining the company’s culture and values. Andrea describes the structure of a company as a rainforest. The executives and senior staff are in the canopy and see the over-arching “big picture” while there may be a lot of organized chaos on the ground. Andrea is “Tarzan” (a.k.a. the bridge) of the rainforest and ensures there is clear communication and collaboration from the canopy to the ground.
Andrea is an active military wife and favorite activities include: cooking, hiking, reading, spending time with friends and family, and raising poodles with husband, Todd.
Andrea’s win is seeing people succeed and helping them find the best way to reach their goals.